Insights, updates and stories about building Queensland's permanent digital identity.
You've been paying for it every year. You've built your business on it. But the moment you miss a renewal — it's gone. The uncomfortable truth about domain ownership.
Read Article →Billions of eyes. Three weeks. One city. The Brisbane 2032 Olympic Games will define Queensland's global identity — and its digital infrastructure needs to match.
Your family has lived in Queensland for generations. Your name is part of this state's story. Shouldn't your digital address be just as permanent?
Ten million visitors a year already know the name. Billions more have heard it. Now it's a permanent onchain address — unlike any other TLD on earth.
Every Queensland government domain is currently rented. gov.qld, health.qld — permanent onchain addresses that can't be revoked, can't expire, and belong to Queensland.
What does blockchain actually have to do with a domain name? More than you think — and less than the hype suggests. Here's what onchain ownership means in plain English.
Third-generation surf shop. Sixty years on Cavill Avenue. A .com.au domain they've renewed for twenty years — and lost twice to squatters. There's a better way.
The farm in Toowoomba. The house at Noosa. Queenslanders pass real assets to the next generation. A permanent digital address can be one of them.
The Great Barrier Reef. The Whitsundays. Noosa. These destinations draw visitors for generations — and their digital presence disappears every year when someone forgets to renew.
Less than the hype suggests. More than you think. Here's why the technology behind cryptocurrency is quietly solving one of the oldest problems on the internet.
From $5, yours forever. No renewals, no expiry. Permanent onchain ownership — your Queensland address for life.